Our directors and senior consultants bring many years’ experience from the worlds of internal communication, change management, PR and marketing.

We have worked with some of the world’s largest organisations and best-known brands in sectors as diverse as telecommunications, pharmaceuticals, entertainment, FMCG and financial services.

All of which means we bring a wealth of experience, creativity and pragmatism, to help you solve your communication challenges.

Our Work

Planning

Effective communication requires an approach and a plan that is flexible, achievable and anchored firmly in the needs of the organisation.

But where should you start?

Do you know what people in your organisation think about communication? When was the last time you measured the effectiveness of your activities? How might communication be improved? And do you have the channels in place to deliver? These are just some of the questions that need answers before you can start to build a plan that meets these needs.

We have extensive experience of managing audit and insight programs that help you develop your plan and provide a platform for driving real change. We know the right questions to ask. We can examine all aspects of the communication environment. And our external perspective means you get the practical recommendations you need to move forward quickly and with purpose.

Delivery

Great communication is all about delivery. Whether it’s launching a strategy, embedding change or keeping people informed and updated, your message needs to cut through the ‘noise’.

How strong is your story – and does it align with your corporate narrative? How can you really bring it to life? And are you making full use of the channels available to you?

We work extensively with our clients to deliver great one-off campaigns or provide ongoing support to key programs. We plan, write, create, design, draw and animate. In fact we do whatever’s needed to bring maximum impact to your message.

Measurement

Ultimately you need to ensure your communications are adding value.

Effective measurement will not only measure the impact of your activities but will also play a big part in helping you to illustrate the return on investment.

We have particular expertise in creating and managing measurement programmes to help you get under the skin of your organization and uncover what you really need to know.

We have proprietary research tools including ICEmarq® and State of Engagement™ that can help you understand how your organisation compares to others like yours.

We will help you to craft the questions, advise on how best to ask them and can facilitate dialogue through focus groups and interviews.

Creating communication solutions that really make the difference is a challenge we all face. And the challenge will only become greater as every message seeks to gain stand out so it is heard above the other corporate ‘noise’.

To meet this challenge, all our experience tells us is that great communication has three key ingredients if it is to succeed.

First, it needs to build clarity. Next, it needs to forge connection. And finally it needs to drive conversation. It’s these 3C’s of communication that lay the foundation for everything we do.